Tech Frontline
Jason··2 min read
Google's Health Ecosystem Shift: Fitbit Rebranding and New Hardware
Google is rebranding the Fitbit app as 'Google Health,' sunsetting Google Fit, and launching the Gemini-powered, screenless Fitbit Air tracker.
Google is rebranding the Fitbit app as 'Google Health,' sunsetting Google Fit, and launching the Gemini-powered, screenless Fitbit Air tracker.
Google has launched the screenless Fitbit Air, a Gemini-powered tracker integrated into a new $9.99/month AI-coaching subscription ecosystem called 'Google Health'.
Google is launching a $9.99/month AI health coach and the screenless 'Fitbit Air' wearable. The Fitbit app will be rebranded as 'Google Health,' effectively replacing the Google Fit platform to consolidate the company's health strategy.